Hyundai suspend partnership with Chelsea until further notice

Car manufacturer Hyundai have become the latest sponsor to suspend its partnership with Chelsea after the UK Government sanctioned the club’s owner, Roman Abramovich.

Abramovich – whose purported links to Russia President Vladimir Putin landed him on the sanctions list – had his British assets sanctioned under terms laid out and announced by Prime Minister Boris Johnson on Thursday morning.



The likes of shirt sponsors Three sprung into action as a result and suspended its £40million deal with the Blues, while they are understood to still be in discussions about the removal of the logo from strips long-term.

But their South Korean counterparts have now followed suit in suspending their partnership with the club ‘until further notice’.

A statement released by Hyundai said: ‘Hyundai has become one of the strongest partners in football over the years and the company supports the sport to be a force for good.

‘Through our partnership with Chelsea FC, we are proud supporters of the players, the fans and grassroots football.

‘However, in the current circumstances, we have taken the decision to suspend our marketing and communication activities with the Club until further notice.’

Hyundai have been Chelsea’s ‘official global automotive partner’ since 2018.

Source: dailymail

Loading

Ignatius Aboagye-Dacosta is a Ghanaian digital media entrepreneur, football content creator, and sports marketing professional with a strong focus on African and global football. He is the founder and editor of SoccaNews.com, a football news platform launched in 2019 and rebranded from 433Ghana, committed to delivering timely news, player profiles, match analysis, and insightful football stories. Ignatius has built a solid reputation in digital publishing and social media growth, managing multiple sports and entertainment platforms that amplify African football narratives to a global audience. His work blends journalism, branding, and audience engagement, with a clear passion for promoting Ghanaian and African football talents worldwide. In addition to media, Ignatius currently serves as the Operations Manager at Global Fish Link Limited, a Tema-based company, where he oversees daily operations, coordination, and strategic execution. This role has strengthened his expertise in business operations, logistics, and organizational management. Through his media platforms and professional engagements, Ignatius continues to contribute to the growth of digital sports journalism and sports business in Africa.
error: Content is protected !!