Breaking: Nike remains committed to its partnership with Chelsea

Nike remains committed to its partnership with Chelsea, The Athletic understands.

Shirt sponsors Three announced it was suspending its deal with the Stamford Bridge club on Thursday. The telecommunications company asked for its logo to be removed from Chelsea’s playing kit after Roman Abramovich was sanctioned by the UK government.

Abramovich was hit with sanctions on Thursday morning by the UK government, with Chelsea protected by a government license.

Described by the UK government as a “pro-Kremlin oligarch”, Abramovich has been sanctioned with an asset freeze and a travel ban.

However, sources close to kit makers Nike have told The Athletic it is maintaining its relationship with Chelsea.

There had been concerns over a deepening financial black hole at Chelsea if Nike dropped the club, as the deal is worth around £900 million over 15 years.

Chelsea signed a 15-year kit deal with Nike in 2016, which is reported to be worth an estimated £60m a season. Nike does not comment on the figures involved.

Nike produces Chelsea’s match kits, training gear and replica kits which are sold to fans.

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Ignatius Aboagye-Dacosta is a Ghanaian digital media entrepreneur, football content creator, and sports marketing professional with a strong focus on African and global football. He is the founder and editor of SoccaNews.com, a football news platform launched in 2019 and rebranded from 433Ghana, committed to delivering timely news, player profiles, match analysis, and insightful football stories. Ignatius has built a solid reputation in digital publishing and social media growth, managing multiple sports and entertainment platforms that amplify African football narratives to a global audience. His work blends journalism, branding, and audience engagement, with a clear passion for promoting Ghanaian and African football talents worldwide. In addition to media, Ignatius currently serves as the Operations Manager at Global Fish Link Limited, a Tema-based company, where he oversees daily operations, coordination, and strategic execution. This role has strengthened his expertise in business operations, logistics, and organizational management. Through his media platforms and professional engagements, Ignatius continues to contribute to the growth of digital sports journalism and sports business in Africa.
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